Media Production30 pages in one minute – communicating strategies effectivelyWhat does “translating” a strategy mean? Strategy papers are often densely packed with information, analyses, values, objectives and future direction.…
Media ProductionDo it yourself – anyone can make a video, right?What do the others say? The findings of Wyzowl’s Video Marketing Statistics support this. As part of a survey, online…
Media ProductionWhat makes an explanatory film successful?At the same time, the smartphone ushered in the era of the prosumer. Literally anyone could suddenly produce films with…
Media ProductionPowerPoint – exciting as a thrillerOn a gray and dreary January day in 2022, Ute Sidenstein sat in a press conference and looked at the…
Media ProductionVideo as a construction kit: Shot once and used in many ways – Free according to the Lego principleVideos for businesses have become increasingly popular in recent years. This is mainly because we can absorb information from moving…
Media ProductionValue film instead of image film?The classic image film is – or was – the glossy matrix of a company. Great works tell of history,…
Media ProductionWe also shoot safely during the lockdownEarly February – we’re in the middle of lockdown and it’s still all about closed shops, mandatory masks and safety…
Media ProductionOf superheroes and protectorsWhat if children were to choose their own teachers for their day care centres? Sounds impossible? And yet we have…