The DURAN Group is one of the world’s leading manufacturers of borosilicate glass 3.3. The aim of a product film is to increase awareness of the DURAN® brand in the consumer glass sector and communicate outstanding product properties. The DURAN Group’s glass products were recorded in a studio for this purpose. An animated light track highlights the highlights of the glass objects and thematizes the unique selling points of the products. In its clarity and aesthetics, the product film positions the DURAN Group as a provider of ideas and developer of creative and sophisticated solutions.